Google Ads for boiler and AC services

Who is searching

When a boiler breaks down, people search for a service nearby; in winter these searches increase. They look at which brands you service, whether you are open and reviews.

Advertising

If you advertise, the cost per click varies by area and is measured in your own account.

Unless you are an authorised service, brand names are not used as if they were your business name.

How we manage Google Ads for boiler and air conditioning services

• The AI adjusts bids, budgets, keywords and search terms every day, within limits you approve.
• A person on the RaxAds team reviews the changes and can undo any of them.
• Every change is logged with its reason, so you can see what was done and why.
• Larger changes, such as a new campaign or a budget increase, wait for your approval.
• You get a weekly report: spend, clicks, calls and messages, and what we changed.

Google decides where ads appear and what a click costs. We do not promise a position, a number of customers or a return; we promise the work. One flat fee per country: see pricing and how we work.

We also offer SEO and website design, priced by written quote: see SEO services and website design.

Questions

Will I get more work in winter?

These searches change with the season. We plan the ad budget around the seasons and you see the result in the weekly report.

Who owns the ad account?

You do. The Google Ads account is opened in your name. When we stop working together, you remove our access; the account and its history stay with you.

How much does it cost?

A flat monthly fee for each country you advertise in. Your ad budget is separate and is paid directly to Google. Details are on the pricing page.

Do you guarantee results?

No. Google decides where ads appear and results depend on your market. We commit to the process: daily management, human review and an honest weekly report.

This page is adapted from our Turkish industry page.